Insurance Regulatory and Development Authority of India (IRDAI) grants corporate agency licence to Sahaj Insurance Services targeting 10 crore rural policies.

Key facts

• Sahaj Insurance Services Pvt Ltd, a subsidiary of Sahaj Retail Ltd, received a corporate agency licence from the Insurance Regulatory and Development Authority of India (IRDAI).
• The company aims to sell about 10 crore insurance policies in its first year of operation.
• Sahaj Retail Ltd operates a network of about 4.5 lakh digitally enabled rural centres serving over 70 crore people.
• The insurance portfolio includes life, health, accident, crop, livestock and micro-insurance products developed in partnership with leading insurers.
• Services will integrate government-backed insurance and social-security schemes to deepen financial inclusion.
• Sahaj is active in states such as Bihar, Uttar Pradesh, West Bengal, North East and Odisha.