People, Positions and Obituaries · 23 March 2026

Jeff Webb, Founder of Varsity Spirit and Architect of Modern Cheerleading, Dies After Accident.

Exam-focused facts from the 23 March 2026 current affairs briefing.

Key facts

  • Jeff Webb (19 January 1950 – 19 March 2026) passed away at age 76 following a fall while playing pickleball two weeks earlier that caused a severe head injury.
  • Webb founded the Universal Cheerleaders Association in 1974 and later built Varsity Spirit into the largest organisation in cheerleading.
  • As president of the International Cheer Union he led efforts that achieved full recognition of cheerleading by the International Olympic Committee in 2021.
  • Charlesbank Capital Partners acquired a majority stake in Varsity Brands in 2014 for roughly $1.5 billion, Bain Capital purchased it in 2018 for about $2.5 billion, and KKR acquired a majority stake in 2024 in a deal valued at about $4.75 billion.