Samriddhi Kendra inaugurated under Samriddh Gram Phygital Services Initiative to deliver integrated citizen services in rural Madhya Pradesh.

Key facts

• Union Minister for Communications Jyotiraditya M. Scindia inaugurated the Samriddhi Kendra at Umri village in Guna district, Madhya Pradesh.
• The Samriddhi Kendra is an Integrated Phygital (Physical + Digital) Service Centre under the Samriddh Gram Phygital Services Pilot Initiative of the Department of Telecommunications (DoT).
• The initiative leverages BharatNet high-speed broadband infrastructure to transform digital connectivity into an integrated platform for delivery of citizen-centric services in rural areas.
• The centre provides telemedicine consultations, a Health ATM for basic diagnostics, and access to affordable medicines through Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP).
• Education and skilling facilities include smart classroom infrastructure, digital learning access, digital training programmes supported by the National Institute of Electronics and Information Technology (NIELIT), and skill development programmes for rural youth.
• Agriculture services include soil testing support, agricultural advisory services, access to modern farming technologies, and drone-based agriculture services.
• The centre facilitates assisted access to e-governance services, including information on government schemes, issuance of certificates, digital documentation, and support for online citizen services.
• Financial and digital services include banking and digital payment services, financial literacy support, and assisted access to e-commerce platforms.
• Connectivity services are provided through BharatNet-enabled high-speed FTTH broadband and public Wi-Fi access under the PM-WANI framework.
• The centre operates on a community-driven model involving trained local youth serving as Village Level Entrepreneurs.
• The initiative is implemented by the Department of Telecommunications (DoT) in partnership with the Digital Empowerment Foundation (DEF).